obesityawareness.gif

World Obesity Day

Calibrate's first cross-channel brand advocacy campaign was launched in 2022 World Obesity Day. The campaign was successfully received, and involved print & digital ads, social media posts, emails and a landing page. Calibrate asked publications to delete the word "obese" from the news. 

CROSS-CHANNEL BRAND CAMPAIGN

Adobe After Effects, Figma 

WOD.gif
IMG_3124_edited.jpg
WOD 2.gif
obesity day 3.png
website-mockup-world obesity day.png
obesity day 2.png
ObesityDay.png