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Calibrate Brand

Calibrate is a B2B and DTC metabolic startup that is revolutionizing obesity treatment through a clinically-proven, outcomes-driven approach. As the sole lead designer, I played a pivotal role in refreshing and managing Calibrate's visual identity. Here are some of the brand assets I created during my tenure.

Figma, After Effects, Illustrator, Google Slides

B2B Explainer Video

Role: Art Direction

Production: Bray St. Agency

2024 Brand Identity Refresh

Role: Design & Art Direction

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Brand Illustration Library

Role: Concept and Style Creation & Art Direction

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Illustrations: Sneha Yalgi

Member Story Video

Role: Script, Content Design & Art Direction

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Contributors: Matthew Corrales and Sneha Yalgi

B2B Sales Pitch

Role: Content Design & Art Direction

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